July 8, 2018
Blogging; Good News & Bad News
Which do you want first?
I’ll give you the bad news first:
I am not new to blogging. In fact, I started my blog, SCAN, in November , 2014. I ’d love to tell you how successful I am as a blogger, and how many dedicated “Followers” I have. But I really cannot do that because I have been far from success in my blogging life. I am beginning to figure out why this is the case. Let me explain some things that I’ve been learning for the past 2 ½ months.
Here’s the Good News!
I am learning why I have not been successful and how I can take some steps to turn it around.
First, I need to have a REASON & a FOCUS for my blog.
This is the backbone of a blog. I didn’t have that structure that is necessary to build on.
In November 2014, I had the IDEA to create a blog and call it SCAN.
Why? I don’t know. I just had a feeling – you know, intuition. The name for the blog just came to me one day, and I went to the computer and opened up a WordPress Blog and called it SCAN.
Because I had no REASON and no FOCUS for the blog, I simply wrote random essays and poetry.
If you have no set expectations for writing your blog, you will find that you really never have much success with it. How did I change all of this?
Under Patty L. Fletcher’s guidance, 2 months ago, in MAY,
I realized I need a clear FOCUS on a THEME.
I needed a REASON for my blog to exist.
My FIRST JOB was to figure out my FOCUS & my THEMES.
Patty told me to limit my postings to no more than 3 topics for discussion. Well, that was easy for me to do. I chose 3 topics or themes that I have a passion for. Art, Nature, and Literature.
I knew I wanted SCAN to be “A Quiet Place of Inspiration” for my visitors. It is not a place to be contentious or to debate issues or to rant or to promote apolitical agenda. It was not about taking action against anything or anyone.
I wanted to create a quiet place where my readers and I would celebrate the best
of everything and a LOVE for all things Art, Nature, and Literature.
What did I CHANGE?
My blog now announces my intentions as soon as you get to the front page.
SCAN – A Quiet Place of Inspiration: We Love Art, Nature, and Literature.
Next, I had to ask – WHO is my intended audience?
That is easy, too.
I want to attract readers and creative people who are searching for inspiring articles that lift the spirit and nourish the soul of my readers.
Finally, I needed to begin SHARING
with other bloggers, writers, artists
To do this, I wanted to begin a series of articles and interviews by authors and Artists who also feel this way. I intended to present them as real people, in their own voices, telling their personal and professional stories.
“Saturday is for Sharing.”
Each Saturday morning, I will post a Guest who tells a story about their life, dreams, goals, and creative work in writing or art. I posted my first Guest Author yesterday, July 7, 2018.
The response has been overwhelming. I presented Patty L. Fletcher’s story first because I wanted to pay homage to a teacher who has changed my way of thinking and opened new doors of discovery for me, a retired college Professor. In this case, the teacher (me) became a student. Patty became MY teacher. I trusted her to guide me through unknown territory and I did as she instructed.
At the Christian college where I taught, our mission was to create “Servant Leaders.” We were to model what it means to be a servant leader, in order to help our students to understand our faith and our life mission. I could see Patty as a servant leader of the people she helps in marketing, blogging and promoting. I recognized her spirit of humility in leadership and I simply followed whatever advice she offered me. Why? Because I trusted her and it works!
After only 2 Months of learning from Patty…
The statistics that WordPress provides for our blogs tell the truth of what Patty’s assistance has meant to my blog’s visibility.
From January through April, I averaged 60 visitors per month on SCAN.
In May and June, I averaged 229 visitors per month.
Math is not my expertise, but even I know that this is remarkable.
New Followers of SCAN are coming on board nearly every day.
Already in the first WEEK of JULY
132 visitors came to my blog, SCAN.
This number of visitors makes me excited to think about what the total for July will be.
Beyond that, I begin to imagine where my blog is going in the next year – or more. And, I feel a surge – Upwards bound!
Note For more information on Patty L. Fletcher: Click Here!
Lynda McKinney Lambert. Copyright July 7, 2018. All rights reserved.
Good News & Bad News
by Lynda and Miss Opal, her feline writing partner. Lynda and Miss Opal live in rural western Pennsylvania in The Village of Wurtemburg. Miss Opal has a sister-cat named Miss Bessie. Lynda is married to Bob Lambert and the couple share their home with 2 rescued dogs; Miss Mitchell and Miss Dixie Tulip. Lynda is a retired professor of fine arts and humanities, and she is a fiber artist and author.
Lynda is the author of 2 published books:
Concerti: Psalms for the Pilgrimage Buy it!
Walking by Inner Vision: Stories & Poems Buy it!
Lynda has just completed her 3rd book
Star Signs: New & Selected Poems – 60 poems
AND her FIRST CHAPBOOK
first snow, 16 Poems with a Wintry Theme.
Both new books are now available for publication. Editors, please contact Lynda for the manuscript.
~Thank you for visiting with us today~
Miss Opal and Lynda McKinney Lambert
Contact: Lynda & Miss Opal at: firstname.lastname@example.org
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Spread the LOVE of ART, NATURE and LITERATURE.
We love to share what is GOOD.